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A meme (pronounced /miːm or mɛm/) consists of any unit of cultural information, such as a practice or idea, that gets transmitted verbally or by repeated action from one mind to another. more...
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Examples include thoughts, ideas, theories, practices, habits, songs, dances and moods and terms such as race, culture, and ethnicity. Memes propagate themselves and can move through a "culture" in a manner similar to the behavior of a virus. As a unit of cultural evolution, a meme in some ways resembles a gene. Richard Dawkins, in his book, The Selfish Gene, recounts how and why he coined the term meme to describe how one might extend Darwinian principles to explain the spread of ideas and cultural phenomena. He gave as examples tunes, catch-phrases, beliefs, clothing-fashions, ways of making pots, and the technology of building arches.
Meme-theorists contend that memes evolve by natural selection (similarly to Darwinian biological evolution) through the processes of variation, mutation, competition, and inheritance influencing an individual entity's reproductive success. So with memes, some ideas will propagate less successfully and become extinct, while others will survive, spread, and, for better or for worse, mutate. "Memeticists argue that the memes most beneficial to their hosts will not necessarily survive; rather, those memes that replicate the most effectively spread best, which allows for the possibility that successful memes may prove detrimental to their hosts."
Origins and concepts
The word meme first came into popular use with the publication of Dawkins's book The Selfish Gene in 1976. Dawkins based the word on a shortening of the Greek "mimeme" (something imitated), making it sound similar to "gene". Dawkins used the term to refer to any cultural entity that an observer might consider a replicator. He hypothesised that people could view many cultural entities as replicators, generally replicating through exposure to humans, who have evolved as efficient (though not perfect) copiers of information and behaviour. Memes do not always get copied perfectly, and might indeed become refined, combined or otherwise modified with other ideas, resulting in new memes. These memes may themselves prove more (or less) efficient replicators than their predecessors, thus providing a framework for a hypothesis of cultural evolution, analogous to the theory of biological evolution based on genes.
Dawkins defined the meme as "a unit of cultural transmission, or a unit of imitation", but memeticists in general promote varying definitions of the concept of the meme. The lack of a consistent, rigorous and precise understanding of what typically makes up one unit of cultural transmission remains a problem in debates about memetics.
Read more at Wikipedia.org
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